| Since 
                    its start in 1922, WDRC has pioneered as the technology 
                    of broadcasting has evolved. Binaural, frequency modulation 
                    and FMX stereo broadcasting are just three examples. This announcement 
                    from WDRC FM's parent company indicates the station 
                    would be among the leaders in High Definition Radio. In 1991 
                    three American firms began working on a digital radio standard. 
                    Nine years later the technology companies and the broadcast 
                    community consolidated the effort, forming iBiquity 
                    Digital Corporation. The FCC adopted an in-band, on-channel 
                    (IBOC) standard in 2002. HD transmitters are on the market 
                    now and eventually the public will begin buying HD radios, 
                    just as they are purchasing satellite radio receivers. As the 
                    technology advances broadcasters will turn off their traditional 
                    analog signals and broadcast entirely in HD digital with superior 
                    audio quality. Stations will have the ability to offer several 
                    program streams instead of just the two formats offered on 
                    a traditional analog AM and FM frequency. For more 
                    information on HD radio, visit the Broadcast 
                    Electronics site. “This commitment represents an investment in the future 
                    and underscores our belief in the ability of HD Radio technology 
                    to revolutionize AM and FM radio. Our ability to leverage 
                    the HD Radio digital platform to deliver more news, information, 
                    and music programming at no additional charge to our listeners 
                    will provide a value that no subscription-based service can 
                    match.” - Richard Buckley, President, Buckley Radio
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